SANTA FE BILLBOARDS
These two billboards were produced for KIA and erected around Australia’s major landmarks such as motorways, airports and main traffic thoroughways to showcase the new Santa Fe. The R icon was used to accentuate features that the new vehicle displayed over and above previous models such as; safeR, largeR, fasteR, etc.
KIA Soul Brochure
We were asked to work on the launch of the new KIA Soul in conjunction with the client. The vehicle boasts a tagline of “No two souls are the same” and the brochure was designed to reflect the buyers individuality by allowing them to place stickers of alloy wheels, livery, bumper skirts, headlight garnishings etc over photography of the vehicle. This enable the buyer to get a sense of what their vehicle would look like before actually ordering it.